Landing pages are stand-alone webpage, created solely for a campaign. This means that the landing page will not be shown anywhere on your website. The landing page is where a visitor 'lands' when they have clicked on a Facebook campaign or similar.
You can use our landing pages to create talent pools, convert more applications to a specific job or simply as a sign-up page for whatever purpose you have.
You can design your own landing page in our app, or we can help you. At Ontamo.io we are of course delighted to help you with the configuration of your landing pages if you’d like to get a second perspective. There is a wide degree of customization possible, and you can add extra boxes, your logo, pictures, subtitles etc.
The landing pages are automatically optimized for mobile views.
Why should I use a landing page?
Landing pages are designed for one simple purpose. As we mentioned earlier, this could be to create a talent pool or to increase your conversion rate for a specific job.
The huge advantage of landing pages is that they are very simple, and only have one link - only one call to action. This has been shown to increase conversion rates, as there are fewer available distractions.
Tips from the Ontame.io team: How to use landing pages
- Use landing pages to create talent pools, to increase your conversion rates for specific jobs or simply to create a sign-up page.
- Use landing pages in relation to a campaign - either on Facebook, LinkedIn, a social event etc.
- You can easily identify the performance of your landing page, like views and conversions. This is a great tool for tracking your performance in real time.